Marketing Communications
Marketing Communications

About he Course:
This course is about devising communication plans that stand out among the 1500 commercial messages an individual receives in a day. The course will help you evaluate and revise your existing plan, looking at new systems, technology and best practice. This course gives delegates a set of immediately useful tools that can be utilised the very next day

Course Overview:
-The communications process - how the different methods interact
-The communications mix - achieve maximum impact
-Building the plan - how to write an effective communications plan.
-The impact of advertising - raising and maintaining awareness
-Planned public relations - and customer relationship management plan
-Sponsorship - how to get the most out of it
-Sales promotion - how it contributes to bottom-line profit
-Measurability - how to evaluate the plan and, revise in changing conditions
-Budgeting methods -how to ensure the spend is not wasted
 
Course Dates
Need course dates or locations to suit you? CLICK HERE TO SEND ENQUIRY...  
The course either has new dates in data loading, or is only run as a dedicated or In Company course.
Tools
 
Key Details
Provided by:
Reed Learning


 
Duration2 days
 
£895
per delegate