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Customer Focus using QFD (Quality Function Deployment)
Categories:
Design and Development
Customer Focus using QFD (Quality Function Deployment)
Course Description:
It is widely recognized that customer focus is one of the keys to business success. Customer focus is used to carry the "Voice of the Customer" throughout your organization. The techniques used are extremely flexible and can be used in any situation to ensure that the needs of the customer remain paramount.
Who should attend?
This course is designed to be of interest to:
- Those involved in the design or specification of products, processes or services
- Managers wishing to understand the benefits of QFD before company implementation
- Team members involved in a support role
Benefits to Your Business:
Achieving customer focus in product, process or service planning helps to minimise design changes, dramatically increases customer satisfaction and reduces development cycle time.
dentifying priorities based upon customer requirements enables the most effective use of limited resources.
Course Structure:
Day 1
- The need for customer focus
- Who are our customers?
- Basic, Performance and Excitement Features - the Kano Model
- Gathering Customer Requirements
- Prioritising Customer Requirements
- Customer Competitive Assessment
- SWOT analysis and Planned Quality
Day 2
- Translating Customer Requirements into technical measures
- Developing the specification
- The "House of Quality"
- Resolving conflicts
- Concept generation and selection
- Deploying the "Voice of the Customer" throughout the development process.
Further Information:
The cost of the public 2-day course is £695+VAT to include:
- 2-day training programme
- Lunch and all refreshments
- Comprehensive documentation
- Free technical Helpline
Discounts are available for multiple bookings from the same company.
Course Dates
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Location
Distance (approx)
Course Start Date
No. Days
Web price ex.VAT
Course Status
Cranage Hall - Cheshire
175 miles
Tue 17 Feb 09
2
£695
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Key Details
Provided by:
BSI Learning
Duration
2 days
£695
per delegate