Cold Calling – For Cowards
Cold Calling – For Cowards

OBJECTIVES:
• To learn how to open the call
• To learn ways to use your voice to maximum effect
• To find ways to prepare for success and stay positive
• To understand how to monitor results and re-direct your effort
• To gain strategies to improve your conversion rates
• Effectively handling doubts, objections and blocks
• To turn blocks into appointments
• To deal with difficult ‘gatekeepers’
• Closing techniques that work
• How to develop the right mental attitude

YOU WILL LEARN:
• To make the telephone a medium for success
• About communication challenges – making the phone your friend
• Critical preparation factors
• Controlling your environment
• How to get through to your ‘target’
• About voice dynamics
• Handling blocks, doubts, objections
• To prepare the right responses
• Techniques for closing on your objective[s]
• Selling the appointment and not the product
• What to do when you cannot get through
• ‘Call backs’ and future contact
• Maintaining a positive attitude

WHO SHOULD ATTEND:
This course is for anyone who has to use the telephone to initiate and develop their
business. Ideal for those new to the role or as a refresher for the more experienced – this course will ensure a professional approach to your prospective clients.
 
Course Dates
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Tools
 
Key Details
Duration1 day
 
£295
per delegate